Fitness Center Business Plan In Nigeria: This sample fitness Centre Business Plan In Nigeria can also be used for Grant Applications, Bank Loans, Proposal writing, Business Concept Note, Competitions etc.
The fitness center Business Plan In Nigeria, as we have researched on is a profitable business venture that needs a lot of strategic planning to start. Without due diligence and research work, you may just end up blowing your hard earned capital
What we have realized through research work and feasible study, is that exercising is fun when it is not made compulsory. Also, there have a notion that exercise is only meant for the big sized people, well it might interest you to know that, it’s not meant for them alone but for e everyone who wants to keep fit. Then the big one is that you can also make a living through exercise and you can stay healthy by exercising regularly.To be physically and mentally fit means you have to undergo exercise on a regular basis.
According to research, there is a growing interest among the Nigerian middle class folks in relationship to healthy living. There is a growing realization that these folks need to eat healthy diets, live in habitable surroundings and participate in exercise all in a bid to be healthy and live longer. While the average life expectancy of Nigeria is 48 years for men and 52 for women respectively among the middle class who make up over 23% – nearly 42 million strong – of the population these figures are much higher.
To get our Gym Center Business Plan in Nigeria and feasibility study. pay N10,000 to:
Bank Name: Guaranty Trust Bank (GTB)
Account Name: Ogumka Innocent
Account Number: 0153723721
GT bank
After payment, send your name, email address and what you paid for to this 07017130778 and in less than four minutes, you get the Gym center Business Plan in your email address
You can also reach us via WhatsApp @ 07041813286 or our email @ tradewithchapatti@gmail.com
Fitness Center Business Plan In Nigeria
Also, note that the middle class as it where is more educated, earns more and are exposed to greater lifestyle opportunities than the low income earners and that is the reason setting up a wellness and fitness club to cater for the need to live healthy is a very ideal one so long you can find a very ideal location, have a good marketing plan in place and reliable health services to go with.
But we must first understand what a A fitness center business is all about. It is a business which is aimed at providing personal training, fitness instruction, or the use of a fitness facility to those interested in living a healthy life and pursuing their own fitness objectives. The truth is that, you don’t even have to be a professional fitness trainer to start a business in fitness although being one is a very much added advantage. What you can’t shy away from is that but you need to have interest in fitness and the willingness to adopt a fitness lifestyle. When you decide to have interest and willingness to adopt a proper fitness lifestyle which is very key and vital, it will ensure your success in the fitness business.
You must understand that the Business works with a subscription model. This means that people will sign up for the service and have access to various services provided they continue paying their subscription fees. Before starting up a fitness center, you should note that it could be best run from a recreational center, locate a well populated middle class neighbourhood but sometimes they are run from sport centers/stadium or even from local community centers.
There is another way to make money from this business. And that is to sell packaged products and services to those who wants them. Apart from charging fees on those who subscribe to your Gym fitness house, you can sell weight loss programs, self-defense courses or products like exercise gear and sports ware to name a few.
There are lots of opportunities for wellness and fitness club in Nigeria. Selling Diabetes and other expensive health and weight loss related products.
The reason people register for exercise and weight loss programs, is because of lifestyle disease.
Health benefits are well known to this target market
Rapidly changing middle class influenced by western lifestyles
Would you like to invest in fitness business,or are you thinking of a business to invest in, you are not making mistake if you choose to invest in a fitness business, all you need do is to follow the steps below and then you become an achiever (ie be a boss of your own, create employment)
Fitness Center Business Plan In Nigeria
We have two major types of fitness services
Personal training
When talk about Personal trainers, we mean those who work 1 on 1 with clients to create fitness plans specific to their clients’ needs. The trainer is responsible for coaching the client through strength training which is aimed at getting the most out of through workouts. As a personal trainer, you may decide to run your fitness business from your home, travel to clients’ homes, or meet them at a specific fitness and exercise center.
Fitness instruction
Then for Fitness instructor, they guide groups through a variety of classes, which includes aerobics, kickboxing, step and strength training. If this approach suits your style or you feel comfortable with this type, then choose one or more classes you are comfortable with. Remember that before you start a business in fitness instruction, you must have a facility where you can teach your group class.
Steps To Start-up A Fitness Business
Business Pllan
Before you start a business venture in life, there is a need to have a well detailed Business plan for it and the gym fitness is not an exception. It will give you a direction of your business. The reason so many people fail in their business is because they don’t have a business plan for it.
This is where we come in. Our Gym Center Business plan is full equipped, fully detailed and comprehensive.
To get our Gym Center Business Plan in Nigeria and feasibility study. pay N10,000 to:
Bank Name: Guaranty Trust Bank (GTB)
Account Name: Ogumka Innocent
Account Number: 0153723721
GT bank
After payment, send your name, email address and what you paid for to this 07017130778 and in less than four minutes, you get the Gym center Business Plan in your email address
You can also reach us via WhatsApp @ 07041813286 or our email @ tradewithchapatti@gmail.com
Create a business name
This is very important. You have to choose something that is creative, something that is simple, short and easy pronunciation. Note, if your name is easy to remember, it will be easier to establish, maintain, and grow you client base.
Goals for Fitness Center Business Plan In Nigeria
As you go about setting up your gym fitness center, don’t forget your goals which must be clearly stated out. And in in order to achieve these goals and objectiveness, the purpose and mission of your business, and also the financial aspects of what you want your business to accomplish should not be waved aside at any point in time.
Marketing strategy For Fitness Center Business Plan
This is very crucial and key. Make sure you have a very good insight as to where you should set up your Gym fitness center. This will determine how you will reach out to your desired client base and what you will offer that will make them choose you over other competitors.
Pricing
Decide what you will charge customers/clients, and what type of contract or commitment you will require.
Advert
Place your advert on strategic locations,and don’t forget your advert and your business name will speak for you.
Hire Qualified Trainers
When staffing your fitness center, please ensure you carefully do it. You should hire with care and meticulous as qualified trainers would project the image of your business. You should hire people that know how to motivate / inspire confidence. Bad staff cripples your business. Your staff must work with you as a team, they must carry your vision with them in everything they do and they must also be dedicated and passionate about helping clients achieve desired results.
You wouldn’t want a client ending up with a bad posture or broken bones at your fitness center. Your staffs should undergo periodic training and must also be friendly, accommodating and nice. There will be need to employ cleaners, a cashier and adequate security, in case your fitness center will be open at night. There should also be skilled masseurs who will carry out proper massage on your customers.
You Need a Functional Website
If you have a fully functional website, this will help your business grow. You could get customers to get their membership online amongst other things. When you have a good branded website, this will provide your fym fitness center the required publicity it needs. We can help you create a well branded and customized website for your gym fitness center for an affordable price of 20, thousand naira.
There are Challenges of running a wellness and fitness club in Nigeria and we will discuss a few.
We have established the fact that there is a growing interest in health consciousness, the lifestyle is still relatively new but evolving. What this means is that the target market size is not sizeable but there are still good prospects to the business.
There are those who are reluctant to pay for wellness and fitness services since they believe it requires minimal supervision and they can do it themselves since the resources are available on the internet
What is the potential target market size in Nigeria?
Before now, we have just three This trendiest cities in Nigeria for this business namely; Lagos, Abuja and Port Harcourt which have high middle class populations. Although this is just an assumption. Well using the aforementioned assumptions we can arrive at target market size for this business as follows;
6 persons per family Top 3 cities with middle class populations; Lagos, Abuja and Port Harcourt Proportionate population of middle class families per city: 750,000+ for Lagos, 133,000+ for Abuja and 440,000+ Average disposable income per household 5% for leisure = N15,000
15,000 X 1,324,000 = N19,860,000,000
Who are your prospective customers for wellness and fitness clubs in Nigeria?
Those persons that are looking for self-defense lessons – especially young (early twenties to late thirties) educated folks working corporate jobs.
Overweight people
Health conscious people – especially young middle class parents in their early thirties to late forties
Then we the Diabetic and elderly people who can also afford it. These ones know the importance of exercise and often require professional help with their exercise programs
What are the potential products and services?
Yoga Classes
Pilates Classes
Dance Classes
Weight loss programs
Stamina and Strength building (boxing, aerobics, weight lifting,
Self- defense classes (mixed martial arts, kick boxing and karate)
Martial Arts Classes (Aikido, Taekwando, Karate and Judo)
Range of health focused products such as; exercise gear, health supplements, energy drinks, sports wares,
To get our Gym Center Business Plan in Nigeria and feasibility study. pay N10,000 to:
Bank Name: Guaranty Trust Bank (GTB)
Account Name: Ogumka Innocent
Account Number: 0153723721
GT bank
After payment, send your name, email address and what you paid for to this 07017130778 and in less than four minutes, you get the Gym center Business Plan in your email address
You can also reach us via WhatsApp @ 07041813286 or our email @ tradewithchapatti@gmail.com
Below are the list of gym equipment that you need and their current prices
Chrome dumbbell 4.0kg N4,000
Elliptical Orbitrac with seat N32,000
Magnetic Bike N35,000
Elliptical Orbitrac with seat and stepper,
Round dumbbell 20kg N12,000
Jump Rope N1,000
Motorized Treadmill with massager, twister and Dumbell N120,000
Manual Treadmill N70,000
Stepper Board N2,000
With this, are not only just a boss of your own but you have also created employment for others too. Remember that you are helping some people to live healthy and maintain good body shapes likewise you too which I think is more important than everything here.
It is an immeasurable fulfilment when watch people transform and get better all with your help. There is an amazing joy in your when you help your clients achieve their desired goal of a fit body, good shape and confidence. The joy they show and the smile on their faces is a great reward for you and is definitely a good reason to get out of bed each day.
To get our Gym Center Business Plan in Nigeria and feasibility study. pay N10,000 to:
Bank Name: Guaranty Trust Bank (GTB)
Account Name: Ogumka Innocent
Account Number: 0153723721
GT bank
After payment, send your name, email address and what you paid for to this 07017130778 and in less than four minutes, you get the Gym center Business Plan in your email address
You can also reach us via WhatsApp @ 07041813286 or our email @ tradewithchapatti@gmail.com
Fitness Center Business Plan In Nigeria
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